This spooky WebAR experience was created by agency WULF Arts, Inc. in collaboration with Foundry512 and Foursquare for Jagermeister. The spirit of bartenders past haunts pubs, lounges and clubs and users who find them (in augmented reality) are prompted to post a screenshot of their ghoulish encounter on social media with #DarkeSpirit for the chance to win one of 16 exclusive Jagermeister Halloween party packs.
🦌 Read more about Jagermeister’s “Darke Spirit” in AdAge.