Default HubSpot Blog

Nextdoor's brand-new AR Treat Map helps neighbors safely celebrate Halloween

Written by 8th Wall | Oct 8, 2020 6:12:00 PM

Nextdoor’s annual Treat Map is back with new features in WebAR! The neighborhood app partnered with Party City to create an interactive map that offers alternatives to trick-or-treating and an original augmented reality experience, so that you can celebrate Halloween safely this year. Simply add your home to the Treat Map and let your neighbors know which lower risk festivities you plan on participating in: Haunted Decor, Pumpkin Projects or a Costume Wave Parade.

 

Explore the map to see how other locals are celebrating and then go on a nighttime sight-seeing route to see the festive Halloween decorations in your area. Created by agency Seven2, a spooky WebAR experience lets you bring to life “Virtual Visitor” ghouls found on the Treat Map which you can snap a photo of and share to your Nextdoor newsfeed to scare your neighbors. New characters are released throughout the Halloween season, and you can also locate Party City stores on the map to unlock all of the characters while shopping in-store.