We are thrilled to announce the official launch of the 8th Wall Partner Program, a first-of-its-kind global network of trusted agencies and creative studios that have proven experience in bringing web-based augmented reality experiences to market. Our Partner Program is designed to connect brands with agencies so that they can harness the power of WebAR to engage users in new ways and achieve business results with augmented reality.
At launch, the Partner Program consists of over 40 partners from around the world, all of which have launched commercial WebAR experiences for top brands across industry verticals such as CPG, QSR, automotive, entertainment, fashion, beauty and banking. This program is a first for the advertising and marketing industry and aims to accelerate the use of WebAR by brands.
“8th Wall is excited to recognize and raise up the agencies and creative studios as part of our official Partner Program, all who have launched extraordinary WebAR experiences for major brands using the 8th Wall platform,” says Erik Murphy-Chutorian, CEO and Founder of 8th Wall. “As demand for WebAR continues to grow, brands and agencies around the world will be able to look to this network of partners to find new and innovative ways to engage with their customers.”
Since our first full year in 2019, 8th Wall’s AR engine has powered over 1,000 commercial experiences. The demand for WebAR has grown dramatically over this time, with brands increasingly seeking agencies to develop WebAR projects and agencies building businesses which center around WebAR. Behind the scenes, 8th Wall has been facilitating business between brands and agencies and the 8th Wall Partner Program formalizes and scales these efforts, making it easier for parties to connect directly. Today, brands can find 8th Wall Partners and view their work by visiting the Partners page on our website.
Here is what a few of our partners are saying about 8th Wall WebAR:
“8th Wall has given our creative and development teams the platform to conceptualize and build immersive AR experiences that push the bounds of the mobile web. Not only have they built an exceptional service, they exemplify the idea of partnerships by supporting our team and ensuring our projects reach their fullest potential.” ~ Steve Wanless, Technical Strategy Director, 14Four.
“Working with 8th Wall offers us the versatility & flexibility that is intrinsic to our business model. We’ve been working with 8th Wall since the launch of their WebAR product, the way it is constantly evolving & improving is a joy to be involved with. This in turn has enabled us to offer our client base the most cutting edge opportunities available to them within WebAR.” ~ John Macbeth, Founder of Hoopla Digital UK.
"We’re grateful for our long-time partnership with 8th Wall, having been their initial agency partner when we launched the first commercialized experience for Spider-Man: Into the Spider-Verse. Since then, together we’ve pushed what's possible in WebAR with voice activation, live event portals and in-retail gaming. We are excited to join the new 8th Wall Partner Program to further harness the power of WebAR and leverage their latest capabilities across our key use-cases of entertainment, sports and e-commerce." ~ Jason Yim, CEO & Founder, Trigger—The XR Agency.
We are very excited to be working with the talented group of verified WebAR experts which make up the 8th Wall Partner Program and we look forward to seeing brands connect with our partners to create powerful AR experiences for the browser.
To find a qualified 8th Wall Partner to work with, or to learn more about the 8th Wall Partner Program, visit https://www.8thwall.com/partners.
Tags: Announcements
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Written by 8th Wall
Niantic's 8th Wall platform is equipping developers, agencies and brands with a complete set of tools to create web-based augmented reality. 8th Wall's WebAR works across iOS and Android devices with an estimated reach of 5 billion smartphones worldwide - all with no app required to download. 8th Wall has powered thousands of commercial experiences for top brands which have engaged millions of users around the world.