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Studio Canal and Aardman use WebAR to bring the magic of “A Shaun the Sheep Movie: Farmageddon” to fans

Users can summon LU-LA and Shaun into their physical world using AR

In anticipation of A Shaun the Sheep Movie: Farmageddon, hitting theaters this Fall, Studio Canal and Aardman bring the extraterrestrial magic of the film to fans everywhere with their latest WebAR activation. Produced by agency Hoopla Digital UK and powered by 8th Wall, the experience allows users to summon the two protagonists, LU-LA and Shaun, into their own environment.

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LU-LA is a lovable alien who has crash-landed near Mossy Bottom Farm and befriended the flock. Watch as she uses her otherworldly powers to levitate and orbit objects before your eyes!

Tags: Arts & Entertainment

8th Wall

Written by 8th Wall

Niantic's 8th Wall platform is equipping developers, agencies and brands with a complete set of tools to create web-based augmented reality. 8th Wall's WebAR works across iOS and Android devices with an estimated reach of 5 billion smartphones worldwide - all with no app required to download. 8th Wall has powered thousands of commercial experiences for top brands which have engaged millions of users around the world.