We’re excited to announce that on June 18 - 20, Niantic will be at AWE USA 2024, the pinnacle gathering for spatial computing professionals! At our booths, attendees will get an exclusive look at our groundbreaking XR capabilities and creation tools through interactive demo activations and experiences. 

As the official 5G innovation partner of Peyton Manning’s Omaha Productions, Verizon partnered with Omaha to launch Game Winning Drive, an immersive football trivia game experience powered by 8th Wall’s WebAR technology.

Meet Corbin Ordel, a multimedia creative artist and interactive engineer dynamic. Corbin opened his production studio in 2018, he has worked with a wide group of agencies and teams on projects that span traditional AR/VR/XR experiences, WebGL networked multiplayer games, animated films, bespoke app development, and live performance.

A graduate of the Interactive Telecommunications Program at NYU Tisch School of the Arts, Corbin uses a background in creative coding and immersive technology to make cutting-edge work in the consumer market and creative arts.

The Auggie Awards are here, and we’re excited to announce that 8th Wall is making waves this year with 17 nominations across 10 categories!

Feeding America® and the Ad Council, in partnership with Niantic 8th Wall, Sawhorse Productions, and Flowcode, today launched a new augmented reality (AR) experience designed to raise awareness about hunger in the United States. Starting today, the public can access the immersive web-based augmented reality (WebAR) experience, exploring true stories and statistics about the impact of food on people’s lives, and how they can join the movement to end hunger.

We're excited to announce our summer developer challenge, the "Explore Together: Location-Based AR Challenge." For the first time, the 8th Wall and Lightship communities will come together, pushing the limits of what can be achieved with AR. This challenge, running from May 6th to June 24th, calls on you to leverage our powerful Visual Positioning System (VPS) to create innovative, location-based AR experiences that bring real-world locations to life.

VPS connects the real world with the digital one by anchoring AR content to locations with unprecedented accuracy and precision. This enables location-based augmented reality experiences that feel more personal and gives users new reasons to explore the world around them.

Meet João Pedro Vaz Pratas, a dynamic Creative Developer at Darabase, who began his journey in augmented reality development with 8th Wall around four years ago during the first COVID lockdown in the UK. His expertise in JavaScript development, particularly in the realm of WebXR development using React, TypeScript, and three.js (with AFRAME or pure three.js), has positioned him as a leader in creating immersive AR experiences that seamlessly integrate with real-world contexts.

We sat down with Joao for a Q&A to delve deeper into his AR journey and explore how he's using 8th Wall to craft captivating experiences that resonate with audiences worldwide.
 

We are thrilled to present the winners of the 8th Wall Time Capsule Challenge — an exciting journey through time that pushed the boundaries of what's possible with WebAR.

We invited the 8th Wall community to harness WebAR to weave together narratives that spanned various timelines, blending past marvels with the latest innovations. From the initial 'Info + Ideation' session to insightful webinars like '8Talks: Using WebAR for Historical Preservation' and 'Cre8te: Mastering VPS Tools for Historical AR Experiences', participants were equipped with the knowledge and tools to craft experiences that not only showcased their technical skills but also brought history to life in engaging and innovative ways.

With a generous prize pool at stake, the challenge served as a perfect platform for developers to showcase their talents, while also contributing to a larger conversation about the role of technology in preserving and celebrating our collective history.

As we reveal the Time Capsule Challenge winners, let's celebrate their creative WebAR storytelling that's redefined augmented reality. Discover the projects that have carved out their place in history.

At Niantic, we believe that augmented reality should be accessible and enjoyable for everyone regardless of the device they use. Today, we’re thrilled to unveil a significant milestone in this mission: the extension of Niantic 8th Wall’s Metaversal Deployment to now include support for development on Apple Vision Pro. With this new addition, developers can build once and deploy across mobile devices and mixed reality headsets including Apple Vision Pro. 

In the expansive world of augmented reality (AR), Lauren Schroeder emerges as a freelance creative technologist who uniquely combines digital creativity with immersive experience development. Her journey with 8th Wall began at the end of 2023, inspired by a demo at the SXSW popup that year. Lauren’s expertise spans a broad spectrum of digital creative technologies, from web-based experiences that are easily shareable online to using Unreal Engine for VR games and Touchdesigner for interactive physical installations.

Lauren’s approach is distinguished by her passion for exploring and expanding the realms of immersive experiences, constantly pushing the boundaries of what digital tools can achieve in AR and VR. She champions inclusivity and diverse perspectives in technology by building strong networks and collaborative relationships. One of her recent projects, themed around the winter solstice, showcases her skill in blending creative storytelling with sophisticated AR technology, engaging users in a global celebration of light and tradition.

We sat down with Lauren for a brief Q&A to learn more about her inspirations and expertise, the experiences she creates using 8th Wall, and her significant contributions to the AR community.