Microsoft and Intergalactic Agency, in partnership with the Big W stores across Australia, gave fans the chance to experience a real-world Minecraft adventure with the launch of a web-based augmented reality scavenger hunt called "Minecraft Quest."
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Real World Minecraft adventure provides an immersive in-store experience for Big W customers
Feb 13, 2023 3:09:51 PM / by 8th Wall posted in Retail, Image Targets
Niantic's AR+Web3 House Takes Miami Hack Week 2023 by Storm
Feb 4, 2023 5:00:00 PM / by 8th Wall posted in For Developers
In February, the Niantic and 8th Wall team headed to Miami Hack Week (MHW) 2023 and sponsored the first AR+Web3 house, and the response was incredible. The week was a chance to build relationships with developers, identify new Web3 and WebAR use cases, and get developers confidently building with 8th Wall.
Introducing the all-new 8th Wall Cloud Editor
Jan 26, 2023 10:51:29 AM / by 8th Wall posted in Announcements
Today we are excited to announce the all-new 8th Wall Cloud Editor, available today to all 8th Wall developers.
20th Century Studios brings “Avatar: The Way of Water” fans into the oceans of Pandora using WebAR
Jan 19, 2023 12:16:27 PM / by 8th Wall posted in Arts & Entertainment, Image Targets
In celebration of the highly anticipated theatrical release of “Avatar: The Way of Water”, 20th Century Studios released an immersive Augmented Reality experience where spectators and passers-by could dive into the oceans of Pandora using only their smartphones.
Get into the holiday spirit with these 10 WebAR experiences
The holiday season is upon us, and what better way to get into the festive spirit than by trying out some exciting WebAR experiences powered by 8th Wall? From virtual holiday displays to holiday-themed games, there are endless possibilities for holiday fun with WebAR.
In this blog post, we've rounded up 10 WebAR experiences that are sure to get you in the holiday mood. So grab your device and get ready to have some fun with these immersive and interactive experiences.
Introducing Sky Effects
Dec 15, 2022 11:41:15 AM / by 8th Wall posted in Announcements, For Developers
Augmenting the world is the most common way developers, agencies and brands are using 8th Wall today. Up until now, world WebAR has been primarily focused on the ground. Today, we are over-the-moon excited to introduce Sky Effects, a new feature from Niantic integrated into the 8th Wall platform that allows developers to augment the sky with WebAR.
Enter the 8th Wall #HolidayChallenge2022 for the chance to win a MacBook Air M2
Dec 8, 2022 2:03:57 PM / by 8th Wall posted in For Developers
Calling all 8th Wall developers,
NBC and Verizon bring fans into “La Brea” series with a WebAR experience
Nov 23, 2022 9:33:40 AM / by 8th Wall posted in Arts & Entertainment
NBC and Verizon are giving “La Brea” fans a sweet surprise with the launch of an augmented reality experience that allows fans to interact with La Brea’s defining sinkhole to reveal classic objects from the television series.
Generative AI is changing the way we create content including WebAR content. AI software tools, such as DALL·E 2, Midjourney, BariumAI and D-ID AI, can be used as part of your creative workflows. Generative AI can be used to quickly generate ideas, texture 3D models and provide a rapid way to create assets that can be used in your WebAR experience. The real magic happens when you combine AI software with AR.
How brands and agencies used 8th Wall WebAR to get users into the Halloween spirit
This year, brands and agencies around the world leveraged the power of 8th Wall WebAR to get users into the Halloween spirit. From multiplayer games that make use of the user's space to personalized WebAR greeting cards, augmented reality can help people celebrate the holidays in a fun and immersive way.