As the official 5G innovation partner of Peyton Manning’s Omaha Productions, Verizon partnered with Omaha to launch Game Winning Drive, an immersive football trivia game experience powered by 8th Wall’s WebAR technology.

At the beginning of February, the Los Angeles Kings worked with Yoom Studios and Flamingo Filter to celebrate the retirement of Dustin Brown's jersey and to unveil his statue at Crypto.com Arena. Kings’ fans were treated to a unique Augmented Reality experience where they could capture a special moment with Dustin Brown's digital twin during the retirement ceremony.

In honor of its 150th anniversary, Bloomingdale's sent over 400,000 AR activated catalogs to households across the country that enable the celebration-worthy exclusives to jump off the page and into real life. 

Charlotte Tilbury Beauty ventured into the metaverse with the launch of Charlotte’s first-ever 3D volumetric avatar. Showcasing the brand’s latest experience with mixed reality, the launch of Charlotte’s first avatar alongside the brand’s latest virtual store looked to bridge the physical, augmented and virtual worlds. 

To promote the release of its limited-edition Coca‑Cola Starlight offering, Coca‑Cola Creations launched an out-of-this-world WebAR concert activation featuring global popstar Ava Max. The activation, which launched across North America and in select countries around the world,  features three augmented reality experiences where customers can watch Ava Max perform three of her biggest hits—“Kings & Queens,” “Sweet But Psycho” and “EveryTime I Cry”.

8th Wall has been the home of WebAR-enabled holograms since 2019 and we are pleased to announce our latest integration with our new volumetric video partner, 4Dviews. Starting today, developers can easily add high-quality holograms recorded with 4Dviews’ volumetric capture system, the HOLOSYS, to WebAR projects to engage users on smartphones, computers and AR/VR headsets using 8th Wall’s Metaversal Deployment.

We are pleased to announce the latest integration with volumetric video partner, 8i, which provides an end-to-end solution to capture, transform and stream recorded and live broadcast volumetric video in WebAR. Livestreaming holograms represents a fundamental advancement in volumetric video technology that enables the future of communication in 3D, where real people — not avatars — are brought into immersive digital environments in a live broadcast, instead of taking days or weeks to render, an industry first. Combined with 8th Wall’s powerful AR engine which enables high quality, interactive augmented reality experiences to work in the browser, livestreaming holograms can be accessed on nearly 3.5 billion iOS and Android devices with no app required to download. 

8th Wall has been the home of WebAR-enabled holograms since 2019 and we are pleased to announce our latest integration with our new volumetric video partner, Arcturus. 8th Wall developers can now stream volumetric video using Arcturus’ HoloStream solution in their WebAR projects. With its studio-agnostic solution, HoloStream expands the number of capture studios developers can use for 8th Wall projects. Additionally, its adaptive bitrate streaming solution optimizes performance of volumetric video in WebAR. 

Craig David and KSI transformed themselves into WebAR holograms to perform their new single “Really Love” for their fans—wherever they are. This exclusive hologram performance was a first of its kind for the duo.

Burger King’s iconic mascot and rapper Lil’ Yachty took over the 2020 MTV Video Music Awards with a sea of QR codes which unlocked a virtual performance viewers could watch in their home. Throughout the broadcast, QR codes were displayed for those watching at home to scan to be sent to the BK Fire WebAR experience which featured the duo performing to Lil Yachty’s latest single “Top Down”.